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Digital Analyst Consultant
- Opportunity for a Digital Analyst Consultant to join a leading Market Researcher in London
- Salary of £45,000 + fantastic benefits including our ‘working from abroad’ scheme, enhanced maternity/paternity/adoption leave, hybrid working and more
- Apply online or contact Chelsea Hackett via [email protected]
WHO WE ARE:
We are a consultancy specializing in Insights andamp; Growth, adept at discovering fresh avenues for our worldwide clientele using cutting-edge analytics, data science, and consulting on marketing strategy.
Our mission is to assist brands in earning endorsement by comprehending the evolving landscape of Culture andamp; Categories. We provide guidance to our clients on strategic positioning and winning tactics in the market.
OUR BENEFITS:
- Generous holiday allowance + bank holidays
- Enhanced maternity/paternity/adoption leave following one year of tenure with the company
- Central London office with a laid-back atmosphere, including cosy break-out zones and a fully-stocked kitchen
- Flexible working policy with the option to work remotely for up to three days a week
- Experience the freedom of working from abroad for up to four weeks annually
- Training / Development Programs
- Celebratory meal on us for your work anniversary
WHAT WILL YOU BE DOING?
- Assess both quantitative and qualitative data to gauge the effectiveness of clients’ marketing and digital experiences.
- Identify areas with low performance and pinpoint opportunities for enhancement.
- Generate automated visual representations from intricate data sources to clearly communicate pertinent insights.
- Examine analytics data, generate reports, visualize data, and deliver findings to clients.
- Define business goals, establish key performance indicators (KPIs), and formulate/implement strategies for measurement and tagging using various analytics tools.
- Conduct thorough audits of data collection procedures to ensure accurate tracking implementation and proper data gathering. Collaborate closely with clients and agency partners to synchronize campaign tracking, reporting, visualization methods, and operational procedures.
- Manage tag configurations, updating tags, triggers, and variables. Develop and maintain technical documentation, including solution design documents and data layer specifications.
- Coordinate with Developers to optimize implementations. Draft technical specifications, assist in development efforts, and conduct QA checks on developments.
DIGITAL ANALYST CONSULTANT – ESSTENTIAL SKILLS
- Proficient in digital and statistical literacy
- Strong communication skills
- Team player
- Thrives in a dynamic, fast-paced environment
- Capable of confidently presenting insights to clients
- Minimum of 2 years of experience in digital analytics
- Proficiency with visualisation tools for at least 2 years
- Experience handling advanced digital analytics within large-scale enterprises
- Knowledge of SQL
- Understanding of JavaScript, CSS and HTML within the analytical context
TO BE CONSIDERED…
Please either apply by clicking online or emailing me directly [email protected]. By applying to this role you give express consent for us to process and submit (subject to required skills) your application to our client in conjunction with this vacancy only.